New Media 2016-2018 by Gloria Boone

What is New Media?

It is digital mediasocial mediastreaming media, interactive media.

New Media includes the Internet,websites, mobile devices, email, chat, streaming audio and video, computer games, podcasts, Internet telephony, and social media.

New media uses hyperlinks to interconnect the audience with other people and places. New media can be interactive allowing the audience to create new content and react to existing content.

New Media is digital, on-demand,and interconnected and online. New Media has created a convergence of old media. For example, your smart phone is now a phone, a digital camera, a clock, an email device, a way of reaching websites, chat, online video, online music, and information stored in the cloud.

How many people are on the Internet?

By the end of December 2017, over 4.156 billion people are using the Internet, which corresponds to over 54.4% of the world's population according to Internet World Statistics. (see

Top 20 nations online. In 2017, China had over 772 million Internet users (56%). India had over 462million Internet users (34%).

There are 312,322,257 Internet users in USA on Dec.31, 2017 for a 95.6% penetration rate according to

Demographics of Internet users in the United States (Pew, 2017). See the charts on age, gender, race, income and education.

What do people do online?


Search- About 63% of all web searches are on Google.

Google top trends in search

The most popular website sites according to ComScore.

Messaging appsThe big 4 messaging app (WhatsApp, Messenger, WeChat, and Viber) have more monthly users than the big 4 in Social media.

Social media


Digital in 2018: Q3 Global Digital Statshot from We Are Social Singapore

Social Media Demographics in the USA from Pew Internet.


According to IMB in 2017, ecommerce is BIG:

A recent Forbes report predicts that the e-commerce industry will surpass a $2 trillion annual haul in 2017. A related eMarketer report makes a bolder forecast of $4 trillion in retail e-commerce sales by 2020, accounting for 14.6% of all consumer retail spending. A measured 50% five-year growth, when comparing both of these forecasts, gives us a real idea of the juggernaut that this industry – one being fed by emerging technology – has become.

It's e-commerce statistics such as these that really should open our eyes. About 71% of consumers are shopping online to find the best price, a process that is commonly now referred to as "showrooming"(checking your smartphone for the best price when in a brick and mortar store), and "webrooming" (comparing multiple e-commerce stores to find the lowest price).

According to Business Insider, 50% of shoppers have made more than one purchase in the past year. Tally these numbers up, and technology has helped 198 million shoppers in the U.S. buy something online over the past 12 months. That's more than 200 million people shopping online, or about two-thirds of the entire U.S. population. 

The best ecommerce statistics on age, gender, and what they purchase are from bigcommerce.


How Large is the Internet?


There are over 1.245 billion websites in 2017 ( See the examples of the first website, or Yahoo in 1994, or Amazon in 1995.

From one website in August 1991 (By Tim Berner-Lee), there are were over 1 billion websites in 2014. 

Microsoft is now the server for over 53% of all websites. Apache has 19%, and nginx has 15% (

According to the Internet Systems Consortium (ISC), as of 2017 there were 1 billion IP hosts.

You need an IP host to connect to the Internet.

The largest domain categories is .net and second is .com

Here are the domain categories and country domain codes

Some countries like Chad, North Korea, or Iraq have few internet providers.

ISP providers and website domains are connected by routers to major backbones of the Internet.

A backbone are those very large networks or trunks on the Internet were Internet Exchange Point (IXP) occur. An example of an IXP is MAE-East that is on the east coast of the United States.List of Major Backbones Networks

How Much traffic is on the Internet?


See the Slides from Dr.Robert Pepper's Report- Cicso VNI Global Forecast

How much is a Zettabyte? see

The Dawn of the Zettabyte Era [INFOGRAPHIC]

@ 2017 GMBOONE